Privacy Policy

Last updated: March 26, 2026

Welcome to Boryue. We are committed to protecting your privacy and personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or make a purchase.

1. Information We Collect

When you shop with us or create an account, we may collect the following information:

Name, email address, and phone number
Billing and shipping address
Payment information (processed securely through third-party payment processors)
Browsing history and purchase history
Device information and IP address

2. How We Use Your Information

We use the information we collect to:

Process and fulfill your orders
Communicate order status, shipping updates, and customer support
Send promotional emails and new arrival notifications (you may unsubscribe at any time)
Improve our website and services
Comply with legal obligations

3. Information Sharing

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:

With service providers who assist us in operating our website and business (e.g., shipping carriers, payment processors)
When required by law
To protect our rights or property

4. Cookies

We use cookies and similar technologies to enhance your browsing experience, analyze site traffic, and deliver personalized content. You can control cookie settings through your browser preferences.

5. Data Security

We implement reasonable technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. All payment information is transmitted via SSL encryption.

6. Your Rights

You have the right to:

Access the personal information we hold about you
Request correction of inaccurate information
Request deletion of your personal information
Opt out of marketing communications

7. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to review their respective privacy policies.

8. Policy Updates

We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised effective date. We encourage you to review this policy periodically.